The course has been great
British Engines
R.A, Adobe Illustrator Level 1
Extremely informative and very beneficial in enhancing my knowledge and skills
South Tyneside Council
A.P, Excel Level 2
Great balance of practical examples and teaching.
Bruker
D.L, Excel Level 2

Courses in the Twitter category:

  • Social Media Marketing Introduction
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Social Media Marketing Introduction

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Private course options:

At your office or a third party location -
At our training venues -

Virtual course -
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Course Duration

1 Day

Course Overview

Discover everything you need to know about creating a social media marketing strategy.

Learn how to engage with your target audience and attract new customers.

Course Objectives

    • What will I learn?
      Social media best practice
      Creating original content
      Engaging your audience
      What makes a successful post?
      Workshopping your content
      Free digital course assets
      Free post-course helpdesk support

Course Content

  • Session 1

    What is social media
    Brands nailing social
    Exploring the main platforms:
    Facebook, X (Twitter), Instagram and LinkedIn (how they work and who is using them)

  • Session 2

    Best practices for social
    How to create original content
    How to choose content
    Making images work

  • Session 3

    Copywriting advice for social
    Tailoring the message to your audience
    Becoming memorable to your audience
    Writing for your audience

  • Session 4

    A successful vs an unsuccessful post
    A content calendar that works
    Useful tools
    Using the right hashtags

  • Session 5

    Workshop existing content

  • Questions and answers

    NULL

Prerequisites

    • There are no prerequisites for this course.
Get full course options and prices sent to you via email
Get an answer to a question via email
Would highly recommend the course. Many thanks
Public scheduled course
B.W, Excel Level 3
Trainer was very enthusiastic about Excel and how it could help. I found it quite infectious!
The HR Dept, Durham & Newcastle South
A.S, Excel Level 3
Very useful course. Good venue.
-
J.B, Excel Level 3

Course Overviews at a Glance

Social Media Marketing Introduction Course


Course Overview:

Discover everything you need to know about creating a social media marketing strategy.

Learn how to engage with your target audience and attract new customers.

View Course